Craig Prentice

Founder and Director mum / Patron Hospitality Action / Creator Walk for Wellbeing

Craig is a hospitalitarian through and through. Having begun his career working at iconic London venues – including The London Eye and Roundhouse – he’s always had a special knack for creating great experiences and building long-lasting relationships.

It was his passion for people that led him to recruitment in 2012. After many years recruiting for high-profile hospitality clients across the industry, he joined Ennismore to consult on leadership recruitment and new opening projects for The Hoxton and Working From_.

In 2019, after some challenging personal experiences, Craig reassessed how he wanted to live and work. Believing people deserve to be looked after properly, Craig channelled his energy into creating mum. His vision? To make hospitality and recruitment better places to be.

Craig’s personal journey has inspired him to become involved in causes championing people – especially those promoting better mental health and wellbeing.

He’s involved in a number of causes and charities, and is a Patron for Hospitality Action. In 2020, he created and launched Walk for Wellbeing, in support of Hospitality Action, which has raised over £220,000 to date.